Blog

Alyssa Schaad  / 
5 min read

Pitney Bowes International Shipping For Magento

Shipping for an eCommerce store can not only be a headache, it can be costly and time consuming as well. When you start expanding the idea of shipping from a national level to an international level – it only becomes more convoluted. Traditionally, small businesses will not even bother with international shipping. It’s too complicated, and […]

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Alyssa Schaad  / 
5 min read

A/B Testing on Magento

A/B Testing is a term that you might have heard being thrown around, especially when it comes to e-commerce. A/B testing is a way to experiment on end users with your website. It can essentially be seen as changing the way a website looks and operates and seeing how it affects its users. A/B Testing […]

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Joel Holtzman  / 
5 min read

Magento Multi Store Websites II – Handling & Configuring Unique Themes

In the first Magento Tutorial part of this series, you learned how to set up a multi site store. At this point, it is important to set up custom child themes so each store can be represented with its own design and front end functionality. In order to set this up properly, you need to […]

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Joel Holtzman  / 
4 min read

Magento Subscription Services: Subscribe Pro Review

Running subscriptions in Magento can be tricky and requires a great deal of research in order to set up a proper subscription revenue stream within this platform. While the concept seems simple enough, it is easy to get put in a position where without proper planning you find that you are spending more time and […]

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Jill Govier  / 
7 min read

Top 7 Design Failures That Are Hurting Sales on Your Online Store

No Responsive Design It’s 2015, your eCommerce website should be responsive. Everyone’s carrying around a mini computer in their pocket or purse. You’re missing out on sales by having a website that’s optimized only for desktop. Yes, customers can still view your website on their mobile device, but it will certainly not be easy for […]

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Caitlin Mekita  / 
4 min read

Configurable Swatches in Magento 1.9 & Later

With the latest releases of Magento Community and Enterprise editions, color swatches are now available as part of Magento’s built-in functionality. Color swatches are becoming increasingly popular for online shopping because they allow shoppers to easily view a product in a variety of colors or textures from the grid or product view pages. Swatches are […]

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