User Experience

Here’s how to identify five SEO mistakes killing your ranking, and how to fix them for better search engine visibility.

A common feature of eCommerce sites is the “Megamenu,” which contains a large number of links and other rich content arrayed in columns. Here’s an example of the megamenu used in the Ultimo theme for Magento: The Ultimo theme has a fairly typical megamenu solution that is built into the Catalog » Categories area. It’s […]

User experience in eCommerce is by definition targeted at attracting, engaging and converting individual users. But not all online shopping is personal shopping. When a business orders supplies or merchandise, that order is very likely to be made by a human being. A pleasant, intuitive and satisfying user experience can make all the difference in […]

Magento is a complex and advanced eCommerce platform that offers endless opportunities for growth. Sometimes, updating the look and feel of your Magento store can seem like a daunting task, however there are plenty of simple things you can do that will make an impact on your store’s appearance and user experience. We have created […]

What is a Popup? If you’ve been using the internet for a while, there’s a good chance you already know what a popup is, but I’ll sum it up for those who may not know. A popup is a small window that literally “pops up” when you first land on a website. These popups could […]

Every Magento project involves making hundreds of decisions. From web host to payment processor to advanced features and functionality, the earlier each decision is made, the better. The most efficient project discovery processes will have all major decisions clearly scoped, planned, documented, and agreed upon before beginning development. We’ve outlined some of our best advice […]

There are many eCommerce stores on the internet,  and your goal is to make your store stand out from the competition. In order to achieve this goal, you must present more than just the products you are selling – you must present a trustworthy brand that your shoppers know they can rely on. This is where your design comes […]

Before ringing your items, cashiers at brick and mortar stores often ask one of these questions: “What’s your email address?” or “What’s your zip code?” or “Do you want to sign up for our membership card?” It can be a bit frustrating when you just finished shopping and all you want to do is quickly […]

One of the most common concerns we hear when building an eCommerce website, is that our clients want as much information as possible “above the fold”. In most websites, the “fold” tends to be the top 550px of the page, varying on theme or style. While the fold is still important to engage users, it […]