Digital Marketing

For those of you who want Facebook integrated with your Magento websites, there are several things to consider first. Improper usage is a common problem we see with many sites, and it can cause long term problems for your business. If utilized correctly, leveraging the power of Facebook can bring traffic to the website and increase sales. […]

Your Magento store could see increased sales if you took full advantage of Pinterest. This image-sharing social media tool represents a significant opportunity to make more money. Every product on your Magento ecommerce website has at least one associated image. Imagine the possibilities if these images started to get pinned and re-pinned on Pinterest! Do […]

Shipping can easily be overlooked by new merchants that come to the Magento eCommerce world. You become so focused on products configurations, website designs, content updates/changes, hosting, inventory migrations, and every other aspect of your new Magento store, that shipping gets put on the back burner for a rainy day. Then, just as you’re about […]

The format of this post today is a bit different than what we usually write about on a weekly basis. It is a list of some of the most important things you need to know in order to have a successful web presence, a more rounded overall brand, and more…. Name: Easy to pronounce and […]

For any e-commerce website to survive, they need to have a steady stream of visitors who can turn into customers. One of the major hurdles for small e-commerce websites is finding ways to consistently bring in traffic without spending a lot of money on advertising. They do not realize that while advertising can be effective, […]

So you probably thought your home page and product pages are the most important part of your ecommerce store. I’m sure you didn’t think of how your ‘About Us’ page could boost sales and credibility for your company. Trust plays a huge role in the ecommerce world. Here are some tips and tricks on how […]

When shopping online one of the difficulties we all encounter is that the products we try to buy are intangible. When going to the mall, for example, we can physically see and touch a product we are interested in. Buying something over the internet doesn’t allow for such an experience. As a result, buyers can […]

As mobile devices are becoming more advanced, mobile web browsing and shopping is starting to take over PC-based browsing. To stay up to date with the shopper’s trends Magento website owners need to take their Magento websites mobile. How can you decide what options there are and how much does a Magento Mobile website cost? […]

When selling products online through a Magento website there is huge competition from other sellers who are competing for the same customers. In order to succeed one must offer the best products and competitive prices. Offering the top products at reasonable prices, however, is not enough. Success greatly depends on how well a Magento website […]