Digital Marketing

The role of the internet and being found on the internet has become very important for any size business or organization. Among the millions of websites on the web, a good amount, to not say the majority of them, have outdated content and non user-friendly design. The purpose of having a website is to be […]

One of the first questions from potential clients who are inquiring about a WordPress website when they call or meet us in person is: How much does a WordPress website cost? Although this is a very difficult question to answer, considering that each client has different needs and goals, I will try to do my […]

Just as in most things in life, there is a set of ethical standards when it comes to search engine optimization. While some companies strive to create user friendly content that organically attracts new visitors, others attempt to manipulate search engines into thinking they are producing quality content when in reality they are not. As […]

Browsing the internet and the endless number of websites out there, one can’t help but notice the email sign up and newsletter signup forms. Almost every website today asks visitors to sign up for their newsletter. However, very few visitors sign up for it. So what is the best way to get website visitors to […]

A number of new clients have recently asked us whether it is beneficial to submit a website into as many online directories as possible. For some people directory submission is imperative. For instance, one time a prospective client was promised by someone that his website would be submitted to a 1000 different directories and needed […]

With the introduction of the internet, and especially the number of blogs nowadays, many of the businesses out there are looking for new ways to get their audience’s attention. Quite often clients ask us how can you get more visitors to your website with minimal work done? Answering that question is not easy. In order […]

To generate leads most marketers today use traditional marketing such as trade shows, seminar series, email blasts, cold calling, advertising, and outsourced telemarketing, which are all called outbound marketing methods. These marketing techniques are getting less and less effective for two reasons. First, the average person is hit with over 2000 outbound marketing interruptions per […]

Mistake #1: Modifying the Default Magento Theme Magento is unique and powerful because it allows users to utilize multiple themes at once. This provides maximum customization power and the ability to quickly change the look of your site for any period of time. The hierarchy of themes is as such: the lowest is the magento […]

When it comes to managing your online brand, you know how important it is to keep your website content fresh and constantly updated. Because there are hundreds of other things that you need to do to keep your business or website running, sometimes blogging gets put on the back burner. I came up with some […]