Graphic Design

Web Design – How To Use Icons For a Better User Experience (UX)
Web Design – How To Use Icons For a Better User Experience (UX)
Jill Govier

Visual communication is one of the main aspects of any website. It is important for the user to be able to properly navigate through each web page without frustration. Getting, and keeping, the attention of the user can be difficult, but it’s not hard to achieve. This can be accomplished by the use of clear […]

The Process Behind The New Shero Designs Logo
The Process Behind The New Shero Designs Logo
Jill Govier

After four years, the Shero Designs logo gets a fresh new look. Besides designing and developing websites for mid to big size companies, our team is comprised of three talented graphic designers Jillian (Me), Caitlin, and Beth. Although the main part of what we do is web design and front-end development, all three of us […]

Infographic: Graphic Designer vs. Web Designer
Infographic: Graphic Designer vs. Web Designer
Jill Govier

Web and Graphic Designers are highly skilled and creative individuals who can master a brand and produce visually interesting designs that intrigue, captivate, and inform. While they both have backgrounds in concept, design, and digital media, each is responsible for a different step in production. The following infographic illustrates the core differences in the tools, […]

The New Direction of Logo Design
The New Direction of Logo Design
Caitlin Mekita

Logo Design is arguably one of the most difficult tasks that an artist can be faced with. In my personal experience, the pressure stems from the fact that we become quite overwhelmed with the idea of capturing one brand’s identity in a single element, which must at once be simple and yet convey so much. […]

Website Branding: What Every Website Must Have
Website Branding: What Every Website Must Have
Caitlin Mekita

The goal of having a well-branded website is for your visitors to leave with certain impressions about your brand. You want to create an atmosphere with your site that is consistent and memorable, so that the positive associations that you create will stay with your visitors long after they are gone. First things first – […]

Graphic Design and Web Design – what’s the difference?
Graphic Design and Web Design – what’s the difference?
Caitlin Mekita

I heard once that the difference between art and design is that art says “look at me” and design says “look at this”. If this is the case, then one can argue that web design says “Look at this! and this! Clock on this! Read this! explore this! Stay here for a while, learn, and […]