Beauty Plus Salon
Beauty Plus Salon is a professional salon and beauty retailer chain located in malls and shopping centers across the East Coast. They offer a vast selection of cosmetic merchandise including: products for hair and skin care, nail polishes, select appliances, and a variety of treatment options for everything in between. Beauty Plus Salon came to Shero looking for a Magento eCommerce store that would display their products, while providing their customers with great service. With this in mind, Shero ensured that Beauty Plus Salon’s customers would now be able to purchase their favorite products through the its Magento eCommerce store without having to travel to one of their retail stores to pick them up.
Beauty Plus Salon had an existing website before consulting with Shero, but it did not have the ability to sell products. It also didn’t have consistent branding throughout. We designed and developed a fully functional, responsive Magento eCommerce store that looks greats on every device and browser. Since we wanted their products to stand out, we went with a clean minimalist design using black and white, with pink as a contrasting accent color.
Furthermore, customers are now able to search and sort through products by brand, color, price, and size. This ensures they’ll have a better and faster shopping experience. If a customer prefers to shop in store, they can find a location in their area by using the store locator map. It provides an address and phone number, while displaying many other near by locations.
Customers can also receive rewards points by buying products or sharing products on social media. These points can be applied to future purchases and shared with friends. The more points a customer has, the more of a discount they will receive.
Customers like the ability to purchase subscriptions to their favorite products. Using Subscribe Pro, customers are able to purchase subscriptions every 4, 6, 8 or 10 weeks without having to reorder each time they need a new bottle of shampoo. By purchasing a subscription, each product has a set discount that is applied to ensure that the customer purchasing the subscription is getting a better deal than buying just one product.
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