Shopify Development Agency Reading

Reading brands in technology services, distribution, and consumer goods often outgrow their Shopify setup as they scale along the Thames Valley corridor. ERP sync failures, wholesale pricing leaks, and deferred migrations are common results of builds scoped for launch rather than operational growth. Shopify developers who prevent those outcomes plan integration architecture, B2B account structure, and catalogue design correctly before development begins.

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Justrite Logo
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Shopify Premier Partner

16+

Years in business

500+

Projects Delivered

50+

Team Members

98%

Client Retention

91%

B2B buyers who would switch for a better digital experience

91% of B2B buyers globally say they would switch suppliers for a better digital purchasing experience. For Reading's technology, distribution, and B2B brands with commercial accounts, the Shopify build is a direct factor in whether those buyers stay.

222%

Rise in DTC customer acquisition costs over 8 years

Paid traffic costs 222% more than it did eight years ago. For Reading's consumer brands competing nationally, a store that converts poorly is a direct margin problem checkout configuration and conversion flow are where it gets resolved.

98%

Client Retention

98% of Shero's clients remain on retainer after their project closes. For Reading brands managing ongoing ERP changes, pricing updates, and development cycles, that continuity is what keeps the commercial operation stable.

Shopify

Premier Partner

Shero holds Shopify Premier Partner status, one of fewer than 150 agencies globally. That credential reflects a verified track record of complex Shopify Plus implementations and is the clearest signal of platform depth available when evaluating agencies.

The collaboration between us and Shero Commerce on the JustRite multi store site went beyond what we had hoped for. Their dedication to understanding our unique requirements has greatly enhanced our online presence.

Douglas J. Stang, VP of eCommerce, Justrite Safety Group

Shopify development for Reading's technology, distribution, and consumer brands

ERP integration, B2B account architecture, and catalogue structure for complex product and service ranges are the foundations that determine whether a Shopify build holds up under operational load.

  • Shopify Plus development for technology, distribution, and consumer brands
  • B2B wholesale and trade account configuration
  • ERP and OMS integrations across NetSuite, SAP, and Microsoft Dynamics
  • Shopify Markets configuration for UK and international selling
  • Magento, WooCommerce, and BigCommerce migrations to Shopify
  • Shopify support retainers for ongoing development and operations

Why Reading brands work with Shero

Shero's Shopify developers focus on getting those foundations right from the beginning, so you are not paying a second time to fix what was missed when the store was first built.

01

A Premier Partner credential that can be verified before committing

Shero holds Shopify Premier Partner status one of fewer than 150 agencies globally based on verified implementation track record. For Reading brands evaluating agencies on genuine capability, that is the most reliable external signal of Shopify Plus depth available.

02

Shopify Plus depth beyond what most agencies deliver

Shero works on Checkout Extensibility, Shopify Functions, and multi-store architecture. Our Shopify developers have been building on Plus at a technical level since before most agencies had the capability. Reading brands on Plus do not pay for a learning curve.

03

B2B trade accounts and DTC on one Shopify store for Reading brands

Shopify Plus handles trade accounts, tiered pricing catalogues, order minimums, and net terms alongside a consumer storefront. The catalogue isolation that keeps wholesale pricing away from retail customers is what most agencies skip. Shero's Shopify B2B development practice has built this for Reading technology, distribution, and commercial brands.

04

ERP integration for Reading's technology and distribution brands

Reading brands running NetSuite, SAP, or Microsoft Dynamics need Shopify connected accurately in real time. Shero maps integration architecture before development starts. Our Shopify integrations practice has built these connections for technology services, distribution, and commercial brands at operational scale.

05

Shopify Markets for Reading brands selling internationally

Reading brands expanding beyond the UK need Shopify Markets configured correctly multi-currency pricing, correct VAT treatment per region, localised checkout, and regional payment methods. Shero configures this at the foundation level so international growth does not require rearchitecting the store later.

06

Post-launch support for ongoing operations and development cycles

98% of Shero's clients remain on retainer after their project closes. For Reading brands managing ongoing ERP changes, product updates, and development cycles, having Shopify developers who carry context is what keeps the build working. Our Shopify support services run on the client's timeline.

Our Work

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Reading brands that have outgrown their current Shopify setup need the foundations rebuilt correctly not patched again.

The discovery session is free. It maps what exists, what failed, and what a build scoped for scale requires.

Start the conversation

How a Shopify development project runs

01

Discovery and Requirements

Store architecture, B2B structure, ERP scope, catalogue complexity, and platform limitations are documented before design or development begins.

02

Architecture and Scoping

Store architecture, B2B account structure, ERP integration design, checkout flows, and app stack are scoped and confirmed before development begins.

03

Development and Configuration

Store build, B2B configuration, ERP integration, and data migration run in parallel. For migrations, SEO redirect mapping runs concurrently.

04

QA and Launch

All buyer flows, B2B account types, integrations, and checkout paths are tested before go-live.

05

Ongoing Support

Monitored launch with the build team engaged through stabilisation. Post-launch moves to a retainer on the client's timeline.

Frequently asked questions.

Can't find what you're looking for? Reach out to our team.

What our clients say.

We design experiences that make a difference. See what our clients have to say about working with us.

Camera Source

"The Shero team delivered exactly what they committed to for our Magento to Shopify migration project. They met the 3 month timeline, communicated clearly at every step, and the site has been stable since day one."

Chris Triplett

Owner / CEO - Camera Source / Camera Source

Benchmade Knife Co.

"Working with Shero Commerce for the past three years has been a game-changer for our B2B eCommerce business.Their expertise in email marketing, website support, and eCommerce strategy has significantly improved our online presence and optimized our B2B operations.The team’s dedication to our success is evident, and we’re excited to continue our partnership with them. If you’re looking for a reliable and results-driven eCommerce agency, look no further than Shero."

Joe Prebich

VP of Marketing / Benchmade Knife Co.

Gardien Products

"Shero was truly a pleasure to work with! We trusted our team at Shero to be the experts in so many different aspects of e-commerce (shipping, taxes, customer service solutions, Shopify themes, etc) and they always were, without fail. Our weekly check-in meetings were efficiently run and extremely informative. Throughout the whole process, Shero stayed unwaveringly on target with our deadline and mindful of our budget. Our site turned out even better than we could’ve imagined, and we’re looking forward to seeing our customers’ reactions at upcoming trade shows!"

Caroline Mungenast

Branding Creative Manager / Gardien Products

Invisible Bead Extensions®

Working with Shero Commerce on our migration from WordPress to Shopify was honestly such a pleasant experience. We’d been on WordPress for five years with tons of content and very specific styling, and moving all of it into one cohesive Shopify site was no small feat — this was a genuinely complex, highly technical migration. But they pulled it off on deadline with zero errors and zero issues. Their team showed up with everything we needed: a project manager, multiple developers, marketing leads, email specialists, and CRO experts, all coordinated through dedicated meetings and a real task management system. They also designed several high impact conversion pages so our digital presence didn’t just function better — it looked beautiful too. Since migrating, we’ve seen an increase in revenue thanks to having one simplified, cohesive platform. I’m so grateful for how seamlessly they executed this, and I’d recommend Shero Commerce to anyone facing a migration like ours.​​​​​​​​​​​​​​​​“

Jasmine Hadjis

CEO, IBE / Invisible Bead Extensions®

And you?

Let's build something great together.

Ready to scale your eCommerce business? Tell us about your project and we'll get back to you within 24 hours.

Email
[email protected]
Locations
New York • London • Helsinki • Tirana