Shopify Launchpad Setup Services

Manual product drops and flash sales create timing risks, missed launches, and margin loss when changes are not reversed on time. Shero configures Shopify Plus Launchpad to schedule and automate every part of the event, so launches run correctly without manual intervention.

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16+

Years in business

500+

Projects Delivered

50+

Team Members

98%

Client Retention

$3B+

In sales processed through Launchpad since 2017

Launchpad has processed over $3 billion in sales for Shopify Plus merchants since its release in 2017. It is the infrastructure behind product drops and flash sales for high-volume brands that cannot afford the operational risk of manual launch execution.

$14.6B

Shopify merchant sales on BFCM 2025

Shopify merchants processed $14.6 billion on BFCM 2025, peaking at $5.1 million per minute. For Plus merchants running coordinated BFCM campaigns across price changes, theme swaps, and product visibility, Launchpad is what ensures those changes execute simultaneously rather than sequentially by hand.

98%

Client Retention

98% of Shero's clients stay on retainer after their project closes. Launchpad events require ongoing setup and testing for each campaign. Brands running regular drops and seasonal campaigns benefit from having the same team configure each event rather than rebuilding context each time.

Shopify

Premier Partner

Shero holds Shopify Premier Partner status, one of fewer than 150 agencies globally. Launchpad configurations that involve Checkout Extensibility, custom theme changes, Shopify Functions discount logic, and CAPTCHA bot protection require the platform depth that Premier status reflects.

Working with Shero Commerce for the past three years has been a game changer for our B2B ecommerce business. Their expertise in website support and eCommerce strategy has significantly improved our online presence.

Joe Prebich, VP of Marketing, Benchmade Knife Company

What Shopify Launchpad setup actually involves

Launchpad automates price changes, product publishing, inventory visibility, theme updates, checkout scripts, password pages, and bot protection within a defined event window. Shero configures, tests, and pairs Launchpad with Shopify Flow so the full event lifecycle runs correctly from launch through post-event automation.

  • Launchpad event configuration for product drops, flash sales, and seasonal campaigns
  • Price change scheduling with automatic revert at event end
  • Theme swap configuration for sale-specific homepage and collection page design
  • Product visibility scheduling for timed drops and limited-edition releases
  • CAPTCHA bot protection configuration to prevent automated purchasing during drops
  • Shopify Flow integration for post-event customer tagging and email triggers

Why Shopify Plus brands work with Shero on Launchpad setup

Shero tests the complete Launchpad event sequence in staging before any live event runs, so the revert logic, bot protection, and Flow triggers work correctly under real conditions.

01

Full event sequence tested in staging before the live drop

Most Launchpad errors surface during the event, not before it. A price that does not revert, a theme change that breaks mobile layout, or a product that does not publish at the scheduled time are problems that testing in a staging environment would have caught. Shero tests every element of the Launchpad event sequence before the live drop, so the configuration is verified rather than assumed.

02

Revert logic configured so post-event pricing and theme are not left broken

Launchpad's automatic revert is what makes it useful for flash sales. Configured incorrectly, the revert logic fails and discounted prices stay live after the event ends, or the sale theme remains on the homepage. Shero configures the full event lifecycle including revert settings and verifies the revert in staging, not during a live event.

03

CAPTCHA bot protection activated for limited-edition drops

Launchpad can activate CAPTCHA for the duration of a drop event to prevent bots and resellers from bulk-purchasing inventory before real customers can complete checkout. For brands where limited availability is central to the product's value, bot protection is a configuration decision that needs to be made before the event, not after inventory has already been cleared by automated purchases.

04

Shopify Flow configured for post-event automation

Launchpad handles the event window. What happens after requires Shopify Flow: tagging customers who purchased during the drop, triggering post-purchase email sequences, updating segment membership for retargeting, and flagging orders for manual review if fraud rules trigger during high-volume periods. Shero pairs Launchpad with Flow so the event lifecycle runs end-to-end without manual follow-up.

05

Launchpad is Shopify Plus only. Discount logic requires Shopify Functions after June 2026.

Launchpad is available exclusively on Shopify Plus. The Script Editor, which handled checkout discount logic for Launchpad events, was deprecated on June 30, 2026. Discount logic for Launchpad events now requires Shopify Functions. Brands that had Launchpad configured with Script Editor rules need those rules rebuilt in Functions before their next event. Shero handles this migration as part of the setup engagement.

06

Ongoing Launchpad configuration for each campaign cycle

Each product drop, seasonal campaign, and flash sale requires its own Launchpad event configuration and testing cycle. Brands running frequent events benefit from having a development team that carries context from previous events rather than rebuilding from scratch each time. Shero's retainer programs include Launchpad event setup alongside the broader Shopify Plus support scope.

Our Work

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Body jewelry and tattoo supplies

Painful Pleasures

Painful Pleasures is a long-standing supplier of body jewelry and tattoo supplies with a catalog of 40,000+ products. The brand partnered with Shero to complete a stalled Magento to Shopify migration and deliver the complex custom features their business depends on.

Painful Pleasures
Premium Chocolates

Sarris Candies

Sarris Candies is a beloved retailer known for its premium chocolates and sweet treats. Looking to modernize their digital storefront, the brand partnered with Shero to move from a legacy custom .NET system to a more scalable, mobile-friendly, and marketing-flexible.

Sarris Candies
National cinema chain and loyalty rewards

Regal Cinemas

One of the largest cinema chains in the US, Regal Cinemas partnered with Shero to migrate from Magento to Shopify, building custom credit-based checkout flows, loyalty reward redemption, Vista Cloud integration, and automated corporate gifting workflows across two distinct eCommerce platforms.

Regal Cinemas
Well-known American knife manufacturer

Benchmade

For more than three decades, Benchmade has been known for producing high-quality knives for everyday carry, hunting, rescue, and outdoor use. Launched on Magento Commerce Cloud in 2018, the brand partnered with Shero to tap into the surge in outdoor consumer demand and scale their online presence.

Benchmade

A Launchpad event configured correctly runs without anyone watching it. Most do not get that far in testing.

The setup session is free. It maps your event requirements and identifies what configuration and testing the drop actually needs.

Book a Setup Call

How a Launchpad setup engagement runs

01

Event Scoping

Event type, timing, price changes, product visibility requirements, theme changes, bot protection needs, and post-event Flow automations documented before any Launchpad configuration begins.

02

Launchpad Configuration

Event start and end times set. Price changes, product publishing, theme swaps, inventory visibility, CAPTCHA settings, and revert logic configured in Launchpad.

03

Shopify Flow Integration

Post-event Flow automations built: customer tagging, segment updates, email triggers, and fraud flagging configured to activate when the Launchpad event ends.

04

Staging Test

Full event sequence tested in a staging environment. Start trigger, all scheduled changes, revert logic, and Flow automations verified before the live event is scheduled.

05

Live Event Monitoring and Post-Event Review

Event monitored through the launch window. Revert verified at event end. Flow automation triggers confirmed. Post-event performance data reviewed against campaign goals.

Frequently asked questions.

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What our clients say.

We design experiences that make a difference. See what our clients have to say about working with us.

Invisible Bead Extensions®

Working with Shero Commerce on our migration from WordPress to Shopify was honestly such a pleasant experience. We’d been on WordPress for five years with tons of content and very specific styling, and moving all of it into one cohesive Shopify site was no small feat — this was a genuinely complex, highly technical migration. But they pulled it off on deadline with zero errors and zero issues. Their team showed up with everything we needed: a project manager, multiple developers, marketing leads, email specialists, and CRO experts, all coordinated through dedicated meetings and a real task management system. They also designed several high impact conversion pages so our digital presence didn’t just function better — it looked beautiful too. Since migrating, we’ve seen an increase in revenue thanks to having one simplified, cohesive platform. I’m so grateful for how seamlessly they executed this, and I’d recommend Shero Commerce to anyone facing a migration like ours.​​​​​​​​​​​​​​​​“

Jasmine Hadjis

CEO, IBE / Invisible Bead Extensions®

Swag Golf

"We partnered with Shero for the SWAG site development. The dev was highly nuanced, specialized and complex. The Shero team went above and beyond. They were collaborative, organized and professional, consistently setting expectations clearly and usually exceeding them."

Matt Kaminsky

Co-founder & Managing Director / Swag Golf

Painful Pleasures

"Our journey from Magento to Shopify was riddled with complexities and challenges. With a vast catalog and intricate B2B logic, we needed expertise that could navigate through these intricacies. Shero Commerce was our beacon. They not only provided innovative solutions but also utilized their vast Magento knowledge to bridge gaps in Shopify’s native features. Now, our platform is seamless, our costs are reduced, and the headaches are a thing of the past. A heartfelt thank you to the Shero team!"

Patrick Rice

CEO / Painful Pleasures

STX

"Since partnering with Shero Commerce, our eCommerce revenue has grown by 200%. Their 24/7 support and innovative solutions have been game-changers for our business. "

James McKenna

Senior Commerce & CX Manager / STX

And you?

Let's build something great together.

Ready to scale your eCommerce business? Tell us about your project and we'll get back to you within 24 hours.

Email
[email protected]
Locations
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