Shopify Order Management System Services

When orders need to route across warehouses, 3PLs, and B2B channels with different fulfilment rules, Shopify's built-in order management breaks. You end up routing manually, shipping from the wrong location, and reconciling fulfilment data that should have been automated.

Logo STX
Justrite Logo
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Shopify Premier Partner

16+

Years in business

500+

Projects Delivered

50+

Team Members

98%

Client Retention

16+

years in eCommerce

Shero has built order management solutions across every major Shopify API version, from REST to GraphQL.

40+

OMS and ERP integrations delivered

Order management complexity grows quickly when B2B and DTC channels share inventory. The OMS integration page covers the platform connector side of this problem.

98%

client retention rate

Order management builds require ongoing updates as fulfillment networks change. Shero manages these for clients on ongoing support.

2+

order streams managed per brand

Most Shero OMS clients manage B2B and DTC order streams simultaneously from a single Shopify Plus store. For the fulfillment execution layer, the 3PL integration covers how orders reach the warehouse.

"Since partnering with Shero Commerce, our eCommerce revenue has grown by 200%. Their 24/7 support and innovative solutions have been game-changers for our business."

James McKenna, Senior Commerce & CX Manager, STX, LLC

What a Shopify order management system covers

A Shopify OMS layer sits between order creation and fulfillment execution, applying routing logic that determines where each order goes based on channel, inventory, geography, and order type. Shero either integrates an existing OMS platform with Shopify or builds custom routing logic within Shopify's infrastructure, depending on your operational complexity and existing tech stack.

  • Multi-location order routing logic
  • B2B and DTC order stream separation
  • Inventory allocation across fulfillment nodes
  • Split order and backorder handling
  • Fulfillment status and tracking automation
  • Custom routing rule development

Why Shopify Plus brands choose Shero to build their order management layer

Shopify's native order management breaks down when orders need to follow different rules based on channel, account type, or inventory location. The failure shows up as manual intervention, routing errors, and inventory discrepancies that get worse as order volume grows.

01

The routing failure point identified before any build begins

Most OMS builds fail because they replicate existing manual processes rather than fixing the routing logic that caused the manual work. Shero starts with a routing audit that identifies where the current process breaks and why, before recommending a build approach.

02

Custom routing rules built for your operational model

Generic OMS platforms apply routing logic designed for the average operation. Shero builds routing rules specific to your channel mix, inventory locations, and B2B account requirements so routing works correctly from day one.

03

B2B purchase order workflows connected to Shopify

B2B buyers submit purchase orders rather than paying at checkout. Shero connects PO workflows to Shopify B2B so purchase orders route to the correct approval and fulfillment process automatically, without manual handoffs between the storefront and the back office.

04

Inventory allocation prevents oversell across channels

Shared inventory across B2B and DTC channels creates oversell risk when allocation rules are not enforced. Shero builds the allocation logic that reserves inventory correctly per channel so neither stream draws on stock committed to the other.

05

Exception handling built in from the start

Split orders, backorders, out-of-stock routing, and fulfillment failures all need defined handling. Shero builds exception logic into the OMS layer rather than relying on manual intervention so exceptions are handled automatically at volume.

06

Ongoing routing rule maintenance as operations evolve

Fulfillment networks change over time. Shero provides ongoing OMS maintenance so routing rules stay current as warehouses, 3PLs, and channel mix evolve. The Shopify WMS integration covers the warehouse execution layer that OMS routing feeds into.

Our Work

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Sports equipment for lacrosse and field hockey

STX

STX Sporting Goods is a leading global manufacturer of innovative sports equipment and apparel, catering to athletes and enthusiasts in lacrosse, field hockey, and other team sports. Renowned for its cutting-edge technology and premium products, STX sought to revamp its digital presence to align with its reputation for excellence.

STX
Provide solutions for industrial safety protection

Justrite

JustRite Safety Group is a leading manufacturer of workplace safety products with roots going back to 1906. The brand partnered with Shero to merge four separate Magento stores into a single multi-store megasite, allowing customers to shop across all brands with one shared cart.

Justrite
Body jewelry and tattoo supplies

Painful Pleasures

Painful Pleasures is a long-standing supplier of body jewelry and tattoo supplies with a catalog of 40,000+ products. The brand partnered with Shero to complete a stalled Magento to Shopify migration and deliver the complex custom features their business depends on.

Painful Pleasures
Musical instruments and audio equipment

Alto Music

A long-standing musical instrument retailer with a loyal customer base, Alto Music partnered with Shero to migrate from Magento 2 to Shopify, preserving their beloved Altobucks loyalty program and delivering a more manageable, cost-effective platform without sacrificing any of the features their customers loved.

Alto Music

Most Shopify OMS builds scope to 8-14 weeks. Routing rule complexity and the number of fulfillment nodes are the main variables.

Scope my order management build

How Shero builds Shopify order management systems

01

Discovery: Routing Audit and Logic Mapping

We audit your current order routing process, identify where manual intervention happens and why, and map every routing rule before recommending a build approach.

02

Architecture: Routing Design

We design the routing logic, channel separation rules, allocation model, and exception handling framework before any development begins.

03

Build: OMS Development or Integration

We build custom routing logic within Shopify's infrastructure or integrate your chosen OMS platform, with exception handling and fulfillment status return included from the start.

04

UAT: Routing Rule Validation

We test every routing scenario including split orders, backorders, and out-of-stock exceptions with live order types before go-live.

05

Launch: Go-Live and Monitoring

Go-live includes active monitoring for the first order cycles, a routing exception runbook, and a defined support plan for Shopify API changes.

06

Ongoing: Routing Maintenance

Shero maintains routing rules as your fulfillment network evolves, preventing routing failures from operational changes that postdate the original build.

Frequently asked questions.

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What our clients say.

We design experiences that make a difference. See what our clients have to say about working with us.

STX

"Since partnering with Shero Commerce, our eCommerce revenue has grown by 200%. Their 24/7 support and innovative solutions have been game-changers for our business. "

James McKenna

Senior Commerce & CX Manager / STX

Justrite Safety Group

"The collaboration between us and Shero Commerce on the Justrite multi-store site went beyond what we had hoped for.  They are a terrific partner to work with.  Their team’s dedication to understanding our unique requirements and delivering a high-quality, customized solution has greatly enhanced our online presence. The new website not only showcases our products effectively but also streamlines the shopping experience for our customers. We couldn’t be happier with the results and look forward to working with Shero Commerce on future projects."

Douglas J. Stang

VP of eCommerce / Justrite Safety Group

Painful Pleasures

"Our journey from Magento to Shopify was riddled with complexities and challenges. With a vast catalog and intricate B2B logic, we needed expertise that could navigate through these intricacies. Shero Commerce was our beacon. They not only provided innovative solutions but also utilized their vast Magento knowledge to bridge gaps in Shopify’s native features. Now, our platform is seamless, our costs are reduced, and the headaches are a thing of the past. A heartfelt thank you to the Shero team!"

Patrick Rice

CEO / Painful Pleasures

Alto Music

"As a long-time client, we at Alto Music have always appreciated their technical expertise, but their recent migration of our site from Magento 2 to Shopify was exceptional. Shero preserved the essence of our beloved loyalty and rewards program, seamlessly integrating it into Shopify’s more efficient framework. The transition not only retained our unique features but also significantly simplified site management and reduced costs. We’re thrilled with the results and highly recommend Shero for any e-commerce needs."

Bobby Montemurro

VP Sales & Marketing / Alto Music

And you?

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