Leadership

Post-Project Reviews: A Practical Tactic to Nurture Expertise
Post-Project Reviews: A Practical Tactic to Nurture Expertise
Mark Lubbers

Learning is a foundational part of Gauge culture. In our ten years of business, we’ve learned the power of exposing ourselves to new ideas and perspectives. Inspiration can come from any corner, so we pull from a diverse range of resources across many industries and organizations. Innovation is especially important in eCommerce, so we make […]

How to Set Up Facebook Ads in MailChimp
How to Set Up Facebook Ads in MailChimp
DJ Henley

At Shero, we’re big fans of MailChimp. This marketing automation platform is known for its simple yet powerful email marketing tools. But did you know you can also use it to create and publish ads on Facebook and Instagram? There are some real benefits to using MailChimp instead of the standard Facebook and Instagram Ad […]

Building Your eCommerce Team: Foundations for Hiring
Building Your eCommerce Team: Foundations for Hiring
Adi Shero

If you regularly read our blog, you know we place a lot of importance on hiring the right people at the right time. It’s a simple yet not-always-obvious truth: Your brand can’t grow unless your team does. Recently we stressed the importance of hiring an eCommerce Director to keep your business moving forward. We’ve also […]