Magento design development

Magento's flexibility is its strength and its risk. Custom themes, extensions, and integrations built without a clear architecture create technical debt that compounds over time. Shero designs and builds Adobe Commerce stores with the architecture decisions made upfront, not corrected later.

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Shopify Premier Partner

16+

Years in business

500+

Projects Delivered

50+

Team Members

98%

Client Retention

16+

years on Magento

Magento design and development from version 1.x through Magento 2 and Adobe Commerce since 2009

40+

Magento builds and engagements

Custom themes, B2B configurations, ERP integrations, and ongoing support for Magento merchants across retail, industrial, and manufacturing

3+

years average client engagement length

Benchmade, JustRite, and Tormach have each worked with Shero for 3+ years on Magento development and support

98%

client retention post-launch

Most Shero clients continue working with the team after launch on support, development, and marketing programs

"I wanted to thank you all for a very successful launch. Our accounting and sales teams are thrilled to have this functionality working, and our customers are taking full advantage of these enhancements. We appreciate the partnership and look forward to more."

Bren Rafaelly, Head of Digital Transformation, Benchmade

What Magento design and development covers

Shero builds Adobe Commerce and Magento 2 stores covering custom theme design and development, extension development, B2B configuration, ERP and POS integrations, data migration, and performance optimization. Every engagement starts with a discovery phase that documents requirements before development begins, so scope changes come from new information rather than unclear requirements.

  • Custom theme design and development
  • Magento 2 and Adobe Commerce builds
  • Extension and module development
  • B2B and wholesale configuration
  • ERP, PIM, and POS integrations
  • Data migration and performance optimization

Why Magento merchants build with Shero

Magento builds that go wrong usually go wrong in the same places: scope that was not fully defined, architecture decisions made under time pressure, and extensions installed without testing their impact on performance.

01

Architecture decisions made in discovery, not during build

Shero documents the full technical architecture before writing code: theme approach, extension strategy, integration specifications, and B2B configuration design. This prevents mid-project decisions that create technical debt and scope growth.

02

Certified Magento developers on every project

Shero's development team includes Magento 2 certified developers and solution specialists. Certification matters on Magento because the platform rewards developers who understand its architecture, event system, and dependency injection patterns rather than those who override the core.

03

B2B Magento builds with ERP-connected pricing

Benchmade's Magento store has run with ERP-connected dealer pricing for 3+ years. JustRite's multi-store B2B operation serves industrial buyers across divisions. Tormach's configure-to-order operation required custom product logic. Each was scoped from discovery and built to last.

04

Extension audit before any new module is installed

Third-party extensions are the most common source of Magento performance problems. Shero audits every extension for code quality and performance impact before installation and recommends alternatives where a candidate extension does not meet the standard required for a production store.

05

Responsive front-end built for mobile performance

Magento's default front-end is not optimized for mobile performance. Shero builds custom themes with mobile-first HTML, CSS, and JavaScript that pass Core Web Vitals targets rather than retrofitting a desktop design for smaller screens.

06

Multi-store management for brands operating multiple sites

Magento supports multiple stores from a single installation. Shero has designed and built multi-store Magento architectures for merchants including JustRite, where separate storefronts share product data and customer accounts while maintaining independent catalog and pricing rules.

Our Work

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Well-known American knife manufacturer

Benchmade

For more than three decades, Benchmade has been known for producing high-quality knives for everyday carry, hunting, rescue, and outdoor use. Launched on Magento Commerce Cloud in 2018, the brand partnered with Shero to tap into the surge in outdoor consumer demand and scale their online presence.

Benchmade
Provide solutions for industrial safety protection

Justrite

JustRite Safety Group is a leading manufacturer of workplace safety products with roots going back to 1906. The brand partnered with Shero to merge four separate Magento stores into a single multi-store megasite, allowing customers to shop across all brands with one shared cart.

Justrite
Sports equipment for lacrosse and field hockey

STX

STX Sporting Goods is a leading global manufacturer of innovative sports equipment and apparel, catering to athletes and enthusiasts in lacrosse, field hockey, and other team sports. Renowned for its cutting-edge technology and premium products, STX sought to revamp its digital presence to align with its reputation for excellence.

STX
Premium milled golf putters & golf accessories

Swag Golf

Swag Golf is known for its limited-edition, bold golf gear and lifestyle products with a devoted following. Looking to align their online store with their unapologetic brand identity, the brand partnered with Shero to overhaul their Shopify theme, develop a dedicated evergreen product strategy, and drive stronger conversions.

Swag Golf

Most Magento builds scope to 12-20 weeks. Complex B2B builds with ERP integrations run longer. We scope before we quote.

Scope my Magento build

How Shero builds Magento stores

01

Discovery: Requirements and Architecture

We document the full project requirements, technical architecture, extension strategy, B2B configuration needs, and integration specifications. We define what is in and out of scope before any development begins.

02

Architecture: Theme and Integration Design

We design the theme structure, extension architecture, database schema changes, and integration data models. UX wireframes and design mockups are produced and approved before front-end development starts.

03

Build: Theme, Extensions, and Integrations

We build the custom theme, develop any required extensions, configure B2B functionality, and build integrations against the specification. Development follows weekly milestones against the agreed scope.

04

UAT: Full Store Validation

We test every buyer flow, extension, integration, and performance target. B2B account scenarios and integration edge cases are tested before go-live approval.

05

Launch: Go-Live and Handoff

We manage the go-live sequence, DNS changes, and post-launch monitoring. A technical handoff covers the Magento admin your team will use and the support arrangement for ongoing development.

06

Ongoing: Development and Support

Magento stores require ongoing development as requirements evolve. Shero provides ongoing support for Magento clients on monthly retainers covering development, security patches, and performance optimization.

Frequently asked questions.

Can't find what you're looking for? Reach out to our team.

What our clients say.

We design experiences that make a difference. See what our clients have to say about working with us.

Camera Source

"Shero did a great job migrating our site from Magento to Shopify. Switching to Shopify went very smooth and I believe it is because of the Shero team. They actually care. I have appreciated the help in answering my questions and guiding us through everything."

Tricia Christianson

Sales and Marketing - Camera Source / Camera Source

Vienna Beef

"Our experience with Shero Commerce has been exceptional. Their expertise in migrating our website to BigCommerce resulted in a seamless transition, and we’ve seen a significant improvement in our checkout process and overall user experience. Their web design skills have truly elevated our online presence, and we couldn’t be happier with the results."

Reid Schwartz

eCommerce Manager / Vienna Beef

Justrite Safety Group

"The collaboration between us and Shero Commerce on the Justrite multi-store site went beyond what we had hoped for.  They are a terrific partner to work with.  Their team’s dedication to understanding our unique requirements and delivering a high-quality, customized solution has greatly enhanced our online presence. The new website not only showcases our products effectively but also streamlines the shopping experience for our customers. We couldn’t be happier with the results and look forward to working with Shero Commerce on future projects."

Douglas J. Stang

VP of eCommerce / Justrite Safety Group

Benchmade Knife Co.

"Working with Shero Commerce for the past three years has been a game-changer for our B2B eCommerce business.Their expertise in email marketing, website support, and eCommerce strategy has significantly improved our online presence and optimized our B2B operations.The team’s dedication to our success is evident, and we’re excited to continue our partnership with them. If you’re looking for a reliable and results-driven eCommerce agency, look no further than Shero."

Joe Prebich

VP of Marketing / Benchmade Knife Co.

And you?

Let's build something great together.

Ready to scale your ecommerce business? Tell us about your project and we'll get back to you within 24 hours.

Email
[email protected]
Locations
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