eCommerce Talk

6 Rules for a Better eCommerce User Experience
6 Rules for a Better eCommerce User Experience
Caitlin Mekita

A well designed website can attract visitors, establish your brand personality, and keep customers excited and interested. The visual experience that users get while visiting your online store is important, but improving the overall user experience is the best way to be sure your customers feel comfortable, happy, and safe. There are many types of […]

Infographic: Building Customer Loyalty for Online Stores
Infographic: Building Customer Loyalty for Online Stores
Alyssa Schaad

How to Build Customer Loyalty Every business owner wants to have loyal customers who come back week after week, month after month. But if you want loyalty, you have to give it. Commit yourself to excellence in these four key areas and your customers will reward you with their repeat business and dedication. Attract and […]

Why eCommerce Mobile Experience Is More Important Than Ever in 2015
Why eCommerce Mobile Experience Is More Important Than Ever in 2015
Caitlin Mekita

As we pointed out in our Infographic “How healthy is your Magento Store?”, as of 2014, mobile traffic has surpassed desktop for eCommerce traffic. In fact, approximately 52% of all eCommerce traffic now comes via mobile device or tablet, while 68% of final sales took place on desktop computers. What this tells us this is that while […]

Five Steps on How To Help an Angry Customer
Five Steps on How To Help an Angry Customer
Alyssa Schaad

Whether you sell online, locally, or both, customer service is a component of every business that cannot be overlooked. Good customer service is often something taken for granted, but bad customer service is immediately noted and remembered for life. Although this post is geared towards eCommerce customer service, it can very well apply to conventional […]

8 Signs It’s Time To Upgrade Your eCommerce Store to Magento
8 Signs It’s Time To Upgrade Your eCommerce Store to Magento
Caitlin Mekita

Here at Shero Designs, our area of expertise is in finding new ecommerce solutions for our clients. We feel that Magento is the best ecommerce solution to help your online store grow and modernize. Below I’ve listed some of the reasons why it becomes necessary to upgrade an online store, and have also provided some […]

Top 8 Magento eCommerce Shipping Methods for Your Online Store
Top 8 Magento eCommerce Shipping Methods for Your Online Store
Beth Shero

Shipping can easily be overlooked by new merchants that come to the Magento eCommerce world. You become so focused on products configurations, website designs, content updates/changes, hosting, inventory migrations, and every other aspect of your new Magento store, that shipping gets put on the back burner for a rainy day. Then, just as you’re about […]

Magento Features Spotlight : Wishlist & Compare
Magento Features Spotlight : Wishlist & Compare
Caitlin Mekita

During initial consultations, many of our clients express confusion about two of Magento’s built in features, Wishlist and Compare. While they often appear together, Wishlist and Compare do different things and are utilized by different kinds of shoppers. In order to help clear up any confusion, I’m going to explain how these features can enhance […]

Is Magento Right For You?
Is Magento Right For You?
Gentian Shero

Are you thinking of taking your business to the next stage and start selling online? If you are, you should consider what eCommerce platform is right for your needs. While there are hundreds of solutions, when it comes to eCommerce some of the most important factors to consider are scalability, whether they are hosted solutions […]

Shopify vs WordPress – Which one is better?
Shopify vs WordPress – Which one is better?
Caitlin Mekita

Most people will not automatically think of WordPress when deciding to sell products online. While WordPress has traditionally been seen as a blogging platform, in the past few years it has developed into a capable and efficient eCommerce option through the use of third party extensions and plugins. Because, like Magento, WordPress is free and […]