Sometimes getting started is the hardest part. Over the years, we’ve watched many different retail organizations approach the challenge of replatforming in many different ways, and some trends have emerged. One thing that continues to color early discussions for Magento 2 projects is the strategic approach to big-picture planning—specifically business requirements, timeline expectations, and financial […]

Last week, the well-known design software company, InVision, released a detailed report titled “The Design Maturity Model”. InVision surveyed over 2,200 organizations across 24 industries and 77 countries, then analyzed the results. The report gives some excellent insight into how design impacts business success. I thought it would be great to talk about this report […]

Over the 11 years I have been working in the eCommerce agency business, I have seen short-term thinking plague many growing retailers. The instance when this is most troubling is when they pursue a trusting relationship with a digital agency and are lead astray. Both parties have shared responsibility for this outcome, but I want […]

Learning is a foundational part of Gauge culture. In our ten years of business, we’ve learned the power of exposing ourselves to new ideas and perspectives. Inspiration can come from any corner, so we pull from a diverse range of resources across many industries and organizations. Innovation is especially important in eCommerce, so we make […]

Since the introduction of Magento 2, thousands of articles have been written about the technical details of migrating from Magento 1 to Magento 2. On one level, this is understandable. Because Magento is an open source platform, the Magento community has developed a thriving and extensive marketplace, offering customized extensions and creative solutions for just […]

Replatforming. Do you see it as a necessary evil, or as an opportunity to improve your storefront and get an edge over the competition? Are you contemplating switching platforms? Are you concerned about navigating the variables, risks, and challenges a replatforming project presents? If that’s you, you’re not alone, and your concerns are not unfounded […]