User Experience

The order success page on Magento websites is one of those often forgotten pages that is rarely customized. Most merchants don’t realize that the success page is a great opportunity to renew your customers trust and loyalty, while encouraging them to return for more purchases. The goal of most shoppers is to get through the […]

A well designed website can attract visitors, establish your brand personality, and keep customers excited and interested. The visual experience that users get while visiting your online store is important, but improving the overall user experience is the best way to be sure your customers feel comfortable, happy, and safe. There are many types of […]

How to Build Customer Loyalty Every business owner wants to have loyal customers who come back week after week, month after month. But if you want loyalty, you have to give it. Commit yourself to excellence in these four key areas and your customers will reward you with their repeat business and dedication. Attract and […]

Monitoring Your Magento Store Your Magento Store requires consistent and active monitoring in order to analyze it’s overall health. Magento’s powerful dashboard, paired with Google Analytics, offers a wealth of information that can be used to assess the overall effectiveness of your Magento Store. Monitoring your Key Performance Indicators will alert you to any potential […]

While browsing products on your Magento store, customers are unable to shop in a traditional sense where they have the option of not only seeing your product, but touching it, hearing it, or trying it on. Although you cannot exactly simulate an in-store shopping experience, you can help make your shoppers feel more confident by […]

A lot of new Magento online store owners make the mistake of assuming that everyone is finding their website and viewing their store the same exact way – on the same device, on the same browser, and with the same viewing pattern. It’s also easy to assume that your only online presence exists only in […]

Visual communication is one of the main aspects of any website. It is important for the user to be able to properly navigate through each web page without frustration. Getting, and keeping, the attention of the user can be difficult, but it’s not hard to achieve. This can be accomplished by the use of clear […]

During initial consultations, many of our clients express confusion about two of Magento’s built in features, Wishlist and Compare. While they often appear together, Wishlist and Compare do different things and are utilized by different kinds of shoppers. In order to help clear up any confusion, I’m going to explain how these features can enhance […]

We recently got the chance to work with a new checkout solution called “Awesome Checkout” which is built by a company called Anatta Design. The extension was used for a client of ours who is using Magento Enterprise. Awesome Checkout claims to be “full of shortcuts” and to eliminate checkout errors, making a swift checkout […]