Alyssa Schaad  / 
3 min read

5 Ways To Target Mobile Only Customers

Consumers now spend more time with online retail on mobile devices (smartphones and tablets) than desktop or laptop PCs. In January, comScore documented that among top US retailers the percentage of mobile-only shoppers is approaching or crossing the 50 percent threshold. Below is the comScore chart of top retailers and the corresponding percentage of mobile […]

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Alyssa Schaad  / 
4 min read

7 Must Have Tools For Cross Browser Testing

There are several good web browsers available today, and users use various web browsers to access your online store. Because of this, it is important to test your website across multiple browsers. Each browser behaves differently and not all browsers interpret the same code or styles the same way. Cross browser testing is the process […]

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Alyssa Schaad  / 
4 min read

How to Use Cross-Selling and Upselling In Magento

It can cost four times as much to sell to a new customer as it does to sell to an existing one. Using cross-selling and upselling techniques to customers that you already have, companies can sell more products and services, reduce the cost of sales, boost customer loyalty and drive revenue. Why should you upsell […]

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Alyssa Schaad  / 
5 min read

How to Use Instagram to Sell Online

Instagram can be used for a lot of things – showing your friends your new outfit, sharing your newest recipe, or even showing off your cute pet. Instagram can also be used by online merchants as a way to market products. The following are some tips of how to use Instagram to sell your products! Like2Buy […]

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Alyssa Schaad  / 
2 min read

How to Configure Rich Merchandising Suite (RMS) in Magento Enterprise

One of the key features of Magento Enterprise is Rich Merchandising Suite (RMS). This feature allows online merchants to segment their customers into groups and directly market to their interests. As a merchant, you will know what the customer bought and what they might be searching for. Now you will be able to show them other products […]

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Alyssa Schaad  / 
4 min read

How To Prepare For Google’s Algorithm Change on April 21st

As mobile becomes increasingly prevalent, Google is again improving search for mobile users by constantly making updates to its search engine to help prevent old, non-updated websites from ranking well and preventing spam in searches. This time around Google is changing their formula to also rank responsive websites higher than non mobile-friendly websites. On April […]

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Alyssa Schaad  / 
5 min read

Customer Quote Requests in Magento – Cart2Quote and Not2Order Review

What is Cart2Quote? Cart2Quote is a Magento extension that adds “Request for Quote” functionality into your store.   This is great for B2B stores that need to price based on a customer’s requested quantity, and for other similar applications. Cart2Quote is great if you’re looking for exactly that. The latest version, 5.0.1, is the most robust […]

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Alyssa Schaad  / 
3 min read

Server Side Features of Magento Enterprise

Magento is a feature-rich eCommerce platform solution that offers merchants complete control and flexibility over your online store. Magento Enterprise Edition gives you the ability to expand into new markets and support greater volumes while keeping your website secure. Using the following tools included in Magento Enterprise Edition, you can secure your store, backup content, […]

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Alyssa Schaad  / 
12 min read

How to Configure Tiered Pricing & Price Per Unit in Magento

It goes without saying that price is incredibly important to a customer and can make all the difference in the decision to purchase and where to purchase from.  The more information you can give a customer about the value of your product, the better advantage you will have. Magento comes with many pricing options and […]

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