Chargeflow Chargeback Management Setup for Shopify

Every disputed transaction costs a Shopify merchant the revenue, the product, a processing fee, and the time to respond manually. Most disputes go uncontested because responding to each one takes hours the team does not have. Chargeflow automates the entire process collecting evidence, building the dispute response, and submitting it on success-based pricing. No recovery, no fee. Shero integrates Chargeflow and configures the prevention and alert products alongside automated dispute recovery.

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16+

Years in business

500+

Projects Delivered

65+

Team Members

98%

Client Retention

$33.8B

Cost of global chargebacks to merchants in 2025

Global chargebacks cost merchants $33.8 billion in 2025 and are projected to reach $41.7 billion by 2028. Each chargeback on Shopify carries a $15 processing fee in the US, refunded only if the merchant wins. Chargeflow's network of 20,000+ merchants informs its AI dispute response model, which updates to comply with Visa's CE 3.0 evidence requirements introduced in 2025.

4x

ROI guarantee Chargeflow publishes on its dispute recovery product

Chargeflow publishes a 4x ROI guarantee on its automated dispute recovery product, and sits at 4.8 stars from over 350 reviews on the Shopify App Store as of August 2026. The pricing is success-based: 25% of whatever gets recovered, nothing if the dispute is lost.

98%

Client Retention

98% of Shero's clients stay on retainer after their project closes. Chargeflow configurations need ongoing monitoring as dispute volumes fluctuate, new reason codes emerge, and prevention settings are tuned based on incoming chargeback patterns.

Shopify

Premier Partner

Shero holds Shopify Premier Partner status, one of fewer than 150 agencies globally. Chargeflow implementations connecting recovery, prevention, and alerts require Shopify payment and order data depth to configure the prevention rules correctly.

The collaboration between us and Shero Commerce on the JustRite multi store site went beyond what we had hoped for. Their dedication to understanding our unique requirements has greatly enhanced our online presence.

Douglas J. Stang, VP of eCommerce, Justrite Safety Group

What Chargeflow covers and how the products work

Chargeflow has three products. Automation handles dispute recovery, Prevention cuts incoming chargeback, Alerts processes an automatic refund. Shero sets up all three and configures the interaction between them.

  • Chargeflow Automation setup: automated evidence collection and dispute response submission
  • Chargeflow Prevention configuration: Visa and Mastercard network data integration for proactive blocking
  • Chargeflow Alerts setup: auto-refund on dispute signal to avoid chargeback filing
  • Integration with payment processors and connected tools for evidence aggregation
  • Dispute dashboard setup for visibility across all chargebacks in one view
  • High-AOV dispute review workflow for merchants wanting manual oversight on large transactions

Why brands work with Shero on Chargeflow setup

Chargeflow's Automation product is fully automated evidence is collected and submitted without merchant review. For most brands that is the goal. For brands with high-value orders, understanding what Chargeflow submits on their behalf matters. Shero reviews the configuration before any dispute is submitted automatically.

01

Automated dispute response so no chargeback goes uncontested

Most merchants do not respond to chargebacks because building the evidence package and submitting it on time takes hours per dispute. Chargeflow Automation collects evidence from Shopify, delivery confirmations, IP records, and connected tools, then builds and submits the response within the dispute window. No merchant involvement required. Shero validates the evidence sources are connected correctly before the first dispute is submitted.

02

Prevention that cuts incoming chargeback volume before disputes are filed

Chargeflow's Prevention product uses Visa and Mastercard network data to identify orders with elevated chargeback risk and block or flag them before fulfilllment. Shero configures the prevention rules against the brand's order types so the prevention rate matches what Chargeflow targets without blocking legitimate orders.

03

Chargeflow Alerts that process refunds before the chargeback fee is charged

When a bank initiates a dispute, Chargeflow Alerts receives the signal and automatically processes a refund before the formal chargeback is filed avoiding the $15 fee and the dispute ratio impact. Shero configures the auto-refund behavior with care, because the auto-refund can affect legitimate orders if the threshold is set incorrectly.

04

The 25% recovery fee is uncapped understood before implementation begins

Chargeflow takes 25% of recovered dispute value with no cap. On a $500 chargeback, the fee is $125. On a $5,000 chargeback, it is $1,250. For brands processing high-value transactions where dispute amounts are significant, Shero reviews the fee structure against the dispute volume before recommending Chargeflow over flat-fee alternatives. This is one of the operational risk considerations Shero reviews in the integration assessment.

05

CE 3.0 compliance for Visa friendly fraud disputes

Visa's Compelling Evidence 3.0 standard, effective from 2025, requires merchants to demonstrate prior undisputed transactions from the same cardholder when disputing friendly fraud. Chargeflow's AI has been updated to meet CE 3.0 requirements, which directly improves win rates on the reason codes most commonly abused by friendly fraud.

06

Chargeback dashboard so the team sees all disputes in one view

Chargeflow's Insights dashboard provides a unified view across all chargebacks: volume, reason codes, win rates, and financial impact. Shero configures the dashboard and connects it to the payment processor data so the operations team has complete visibility without pulling data from multiple processor portals. This connects to the broader Shopify analytics setup Shero runs for brands managing complex payment operations.

Our Work

View All
Sports equipment for lacrosse and field hockey

STX

Looking to scale alongside growing global markets and competitor consolidation, the premium American manufacturer of lacrosse, field hockey, and ice hockey equipment, partnered with Shero to migrate from Adobe Commerce (Magento) to Shopify, delivering a unified D2C and B2B experience, custom ERP integration, and a refined storefront that reflects the engineering quality of their products.

STX
Premium Chocolates

Sarris Candies

Looking to scale beyond a custom .NET platform that had become a ceiling rather than a foundation, the family-owned Pennsylvania institution partnered with Shero to migrate to Shopify Plus, delivering a mobile-first storefront, custom personalization features, and advanced ordering capabilities for both gift buyers and bulk purchasers.

Sarris Candies
National cinema chain and loyalty rewards

Regal Cinemas

One of the largest cinema chains in the US, Regal Cinemas, partnered with Shero to migrate from Magento to Shopify, building a 100%Credit-based checkout logic replicated in a custom Shopify app, loyalty reward redemption, Vista Cloud integration, and automated corporate gifting workflows across two distinct eCommerce platforms. As a result, they achieved over 40% faster page load time.

Regal Cinemas
Drums and percussion instruments

Memphis Drum Shop

Memphis Drum Shop is a premier destination for drummers, offering a vast selection of drums, cymbals, and percussion instruments. Looking to reduce costs and modernize their platform, the brand partnered with Shero to migrate from Magento to Shopify with seamless ERP integration and 3 custom browsing features. They saw an increase of +22% in average session duration after launch.

Memphis Drum Shop

Every uncontested chargeback is revenue handed back. Chargeflow automates the response. Shero configures it so nothing goes uncontested.

The setup session is free. It maps your dispute volume, order AOV, and payment processor before any Chargeflow configuration begins.

Book a Setup Session

How a Chargeflow setup engagement runs

01

Chargeflow Installation and Shopify Connection

Chargeflow connected to Shopify. Payment processor data connection established. Evidence sources verified.

02

Automation Configuration

Dispute recovery automation enabled. Evidence collection sources confirmed. High-AOV review threshold set if applicable.

03

Prevention and Alerts Setup

Prevention rules configured against order types. Alerts auto-refund threshold configured with care.

04

Dashboard Setup

Insights dashboard configured. Dispute volume, reason codes, and win rate reporting verified.

05

Ongoing Monitoring

Dispute patterns reviewed monthly. Prevention thresholds adjusted. New evidence sources connected as payment stack evolves.

Frequently asked questions.

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What our clients say.

We design experiences that make a difference. See what our clients have to say about working with us.

Benchmade Knife Co.

"Working with Shero Commerce for the past three years has been a game-changer for our B2B eCommerce business.Their expertise in email marketing, website support, and eCommerce strategy has significantly improved our online presence and optimized our B2B operations.The team’s dedication to our success is evident, and we’re excited to continue our partnership with them. If you’re looking for a reliable and results-driven eCommerce agency, look no further than Shero."

Joe Prebich

VP of Marketing / Benchmade Knife Co.

Justrite Safety Group

"The collaboration between us and Shero Commerce on the Justrite multi-store site went beyond what we had hoped for.  They are a terrific partner to work with.  Their team’s dedication to understanding our unique requirements and delivering a high-quality, customized solution has greatly enhanced our online presence. The new website not only showcases our products effectively but also streamlines the shopping experience for our customers. We couldn’t be happier with the results and look forward to working with Shero Commerce on future projects."

Douglas J. Stang

VP of eCommerce / Justrite Safety Group

STX

"Since partnering with Shero Commerce, our eCommerce revenue has grown by 200%. Their 24/7 support and innovative solutions have been game-changers for our business. "

James McKenna

Senior Commerce & CX Manager / STX

Invisible Bead Extensions®

Working with Shero Commerce on our migration from WordPress to Shopify was honestly such a pleasant experience. We’d been on WordPress for five years with tons of content and very specific styling, and moving all of it into one cohesive Shopify site was no small feat — this was a genuinely complex, highly technical migration. But they pulled it off on deadline with zero errors and zero issues. Their team showed up with everything we needed: a project manager, multiple developers, marketing leads, email specialists, and CRO experts, all coordinated through dedicated meetings and a real task management system. They also designed several high impact conversion pages so our digital presence didn’t just function better — it looked beautiful too. Since migrating, we’ve seen an increase in revenue thanks to having one simplified, cohesive platform. I’m so grateful for how seamlessly they executed this, and I’d recommend Shero Commerce to anyone facing a migration like ours.​​​​​​​​​​​​​​​​“

Jasmine Hadjis

CEO, IBE / Invisible Bead Extensions®

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