WordPress SEO Services

WordPress and WooCommerce give you all the flexibility to build a well-structured site, but structure alone does not produce rankings. Shero's WordPress SEO services cover technical audits, keyword research, content strategy, and link building, the same programme delivered for Shopify SEO clients.

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Alto
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16+

Years in business

500+

Projects Delivered

50+

Team Members

98%

Client Retention

16+

years in eCommerce SEO

Shero has delivered SEO programs for eCommerce brands on WordPress, Shopify, and Magento since the platforms launched. Paid media is coordinated alongside SEO for brands that want acquisition channels managed from one strategy.

3

SEO packages from Starter to Premium

Starter covers 35 keywords and basic on-page SEO. Pro covers 75 keywords with content and off-page. Premium covers 100+ keywords with advanced technical and quarterly planning

3-6

months to measurable organic improvement

Most WordPress SEO engagements produce measurable ranking and traffic improvements within 3-6 months of programme start

3+

year average SEO client engagement

Benchmade's SEO engagement with Shero has run for 3+ years because sustainable organic growth compounds over time

"Working with Shero Commerce for the past three years has been a game-changer for our B2B ecommerce business. Their expertise in email marketing, website support, and ecommerce strategy has significantly improved our online presence and optimized our B2B operations."

Joe Prebich, Vice President of Marketing, Benchmade

What Shero WordPress SEO covers

Shero's WordPress SEO services start with a technical audit to identify what is holding the site back, then build a program that covers keyword research, on-page optimization, content production, and off-page SEO, tailored to the store's growth stage. Every engagement includes a dedicated representative, monthly analytics reporting, and a meeting cadence that matches the plan tier, from monthly for Starter through bi-weekly for Pro and quarterly for Premium.

• Technical SEO audit
• Keyword research (35 to 100+ keywords)
• On-page optimization
• Content production (blog and landing pages)
• Off-page and link building
• Monthly analytics reporting

Why WordPress merchants run SEO with Shero

SEO agencies that do not understand your platform architecture give you recommendations that look right on paper but create technical problems when implemented. Shero's SEO team works inside the same WordPress and WooCommerce sites it builds and maintains.

01

Technical SEO grounded in how WordPress actually works

WordPress has specific technical SEO characteristics that differ from Shopify and other platforms. Shopify SEO is available for brands migrating from WordPress to Shopify who want SEO continuity managed through the transition.

02

Keyword strategy built around eCommerce buying intent

Keyword research for an eCommerce store is not the same as keyword research for a content site. Shero builds keyword strategies around transactional and commercial intent: the queries that bring buyers who are ready to purchase, not readers who are browsing. Research covers 35 to 100+ keywords depending on plan tier.

03

Content production that earns rankings and converts traffic

Shero's SEO plans include content production as a standard deliverable, not an add-on. Pro plan clients receive two pieces of content per month including a blog post. Premium clients receive three. Content is written for both search engines and buyers, with clear structure, keyword integration, and a path to conversion.

04

On-page optimization applied across every priority page type

On-page SEO on a WooCommerce store covers product pages, category pages, and landing pages, not just the homepage. Shero audits and optimizes the full priority page set, including title tags, meta descriptions, header structure, image alt text, internal linking, and schema markup.

05

Off-page SEO and link building for stores that need domain authority

Pro and Premium plan clients receive off-page SEO work covering link building, brand mentions, and content syndication. Shero builds links through editorial outreach and content-driven strategies rather than directories and paid placements that create compliance risk.

06

Monthly reporting that shows what changed and why it matters

Every WordPress SEO engagement includes monthly reporting that connects organic traffic and rankings to revenue. Analytics configuration is reviewed at the start of every SEO engagement because accurate attribution is required for programme decisions.

Our Work

View All
Well-known American knife manufacturer

Benchmade

For more than three decades, Benchmade has been known for producing high-quality knives for everyday carry, hunting, rescue, and outdoor use. Launched on Magento Commerce Cloud in 2018, the brand partnered with Shero to tap into the surge in outdoor consumer demand and scale their online presence.

Benchmade
Drums and percussion instruments

Memphis Drum Shop

Memphis Drum Shop is a premier destination for drummers, offering a vast selection of drums, cymbals, and percussion instruments. Looking to reduce costs and modernize their platform, the brand partnered with Shero to migrate from Magento to Shopify with seamless ERP integration and custom browsing features.

Memphis Drum Shop
Musical instruments and audio equipment

Alto Music

A long-standing musical instrument retailer with a loyal customer base, Alto Music partnered with Shero to migrate from Magento 2 to Shopify, preserving their beloved Altobucks loyalty program and delivering a more manageable, cost-effective platform without sacrificing any of the features their customers loved.

Alto Music
Luxury wines packaged in cans

Archer Roose

Archer Roose is a wine company known for producing high-quality, sustainably sourced wines in eco-friendly formats like cans and kegs. Their commitment to small, organic, and biodynamic vineyards has helped them stand out in a competitive market.

Archer Roose

Most WordPress SEO engagements start with a technical audit in the first month. Rankings and traffic improvements typically show within 3-6 months.

Request an SEO assessment

How Shero WordPress SEO engagements work

01

Onboarding: Audit and Strategy

We conduct a technical SEO audit of your WordPress site, identify the issues holding rankings back, and build a keyword strategy matched to your store's growth stage and competition. The audit findings and strategy document become the programme roadmap.

02

Foundation: Technical Fixes and On-Page Setup

We implement the priority technical fixes from the audit: site structure, crawlability, page speed, schema markup, and internal linking. On-page optimization across priority product and category pages runs in parallel with technical work in the foundation month.

03

Optimization: Content and Link Building

From month two onward, the programme runs its content production and off-page work on a defined monthly schedule. Content is produced, published, and reported against. Link building is tracked with anchor text and referring domain reporting included in monthly updates.

04

Scale: Expanding Keyword Coverage

As initial keyword targets improve in rankings, the strategy expands to secondary and long-tail terms. For Premium plan clients, quarterly planning sessions review what has performed, what needs adjustment, and where the next phase of keyword investment should go.

05

Reporting: Monthly Analytics and Recommendations

Monthly reports cover ranking changes, organic traffic performance, content published, links built, and recommendations for the next period. All plans include a dedicated representative who presents and discusses the report in a monthly or bi-weekly meeting.

Frequently asked questions.

Can't find what you're looking for? Reach out to our team.

What our clients say.

We design experiences that make a difference. See what our clients have to say about working with us.

Alto Music

"As a long-time client, we at Alto Music have always appreciated their technical expertise, but their recent migration of our site from Magento 2 to Shopify was exceptional. Shero preserved the essence of our beloved loyalty and rewards program, seamlessly integrating it into Shopify’s more efficient framework. The transition not only retained our unique features but also significantly simplified site management and reduced costs. We’re thrilled with the results and highly recommend Shero for any e-commerce needs."

Bobby Montemurro

VP Sales & Marketing / Alto Music

Gardien Products

"Shero was truly a pleasure to work with! We trusted our team at Shero to be the experts in so many different aspects of e-commerce (shipping, taxes, customer service solutions, Shopify themes, etc) and they always were, without fail. Our weekly check-in meetings were efficiently run and extremely informative. Throughout the whole process, Shero stayed unwaveringly on target with our deadline and mindful of our budget. Our site turned out even better than we could’ve imagined, and we’re looking forward to seeing our customers’ reactions at upcoming trade shows!"

Caroline Mungenast

Branding Creative Manager / Gardien Products

Vienna Beef

"Our experience with Shero Commerce has been exceptional. Their expertise in migrating our website to BigCommerce resulted in a seamless transition, and we’ve seen a significant improvement in our checkout process and overall user experience. Their web design skills have truly elevated our online presence, and we couldn’t be happier with the results."

Reid Schwartz

eCommerce Manager / Vienna Beef

Archer Roose

/ Archer Roose

And you?

Let's build something great together.

Ready to scale your eCommerce business? Tell us about your project and we'll get back to you within 24 hours.

Email
[email protected]
Locations
New York • London • Helsinki • Tirana