Shopify Klaviyo Migration

You installed Klaviyo, activated the abandoned cart sequence, and moved on. A typical Klaviyo account uses a fraction of what it is paying for. A correctly built Klaviyo setup with complete flows, clean segmentation, and proper attribution generates 20-30% of total store revenue.

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16+

Years in business

500+

Projects Delivered

65+

Team Members

98%

Client Retention

100+

Klaviyo accounts we have built or rebuilt

Klaviyo is the platform we recommend for almost every Shopify brand, and we have configured it across DTC, B2B and hybrid operations. What follows is what we find wrong on nearly all of them.

20-30%

of revenue from email with a complete flow library

Stores with a full Klaviyo flow library and correct segmentation consistently generate 20-30% of revenue from email. Stores with only the default abandoned cart flow generate a fraction of that.

16+

years in eCommerce

Shero has configured Klaviyo for Shopify brands across DTC, B2B, and hybrid operations since the platform launched. Klaviyo is the primary email recommendation for Shopify Plus brands in Shero's practice.

98%

client retention

Our clients typically continue on a retainer for ongoing flow optimisation and campaign management.

Working with Shero has been an outstanding experience. Their team is highly skilled and easy to work with.

Douglas J. Stang, VP, E-commerce, Justrite Safety Group

What the Shopify Klaviyo integration covers

Klaviyo connects to Shopify natively, syncing customer profiles, order history, product catalog, browsing behaviour, and cart events in real time. Shopify invested in Klaviyo in 2022 and named it the recommended email platform for Shopify Plus merchants. Shero configures Klaviyo beyond the default install: flow library build, revenue attribution, list segmentation, suppression rules, and the March 2026 Locale Aware Catalogs feature for brands using Shopify Markets across multiple regions.

Native Shopify data sync configuration
Revenue attribution window setup
Complete flow library build
List segmentation by purchase behaviour
Suppression and list hygiene
Locale Aware Catalogs for Shopify Markets

Compared on	Shero Commerce	Klaviyo onboarding	Moving to Klaviyo yourself	A Klaviyo freelancer
Keeping revenue up while you switch	College Traditions: welcome series hit a 22% placed order rate after the move.	Klaviyo lists standard onboarding and flow build services.	Rebuild each flow by hand.	Rebuilds flows; speed varies.
Sender reputation on the new account	We warm the sending domain slowly, starting with engaged contacts.	Shares domain warming guidance.	Easy to send to everyone on day one.	Usually knows how to warm a domain.
Subscriber consent carried over	We move consent status and dates so you can show who opted in.	Explains the import fields for consent.	Consent fields are easy to miss on import.	Depends on how careful they are with imports.
Old templates rebuilt for your team	We rebuild templates in Klaviyo's editor so your team can edit them.	Template help depends on the package.	Copy and paste, then fix the layouts.	May hand over raw HTML your team can't edit.
How you pay	A fixed price per project, agreed before work starts. Support on a monthly retainer.	Part of Klaviyo's paid support packages.	Klaviyo plan plus staff time.	Per project or monthly.

Shero Commerce

Keeping revenue up while you switch College Traditions: welcome series hit a 22% placed order rate after the move.

Sender reputation on the new account We warm the sending domain slowly, starting with engaged contacts.

Subscriber consent carried over We move consent status and dates so you can show who opted in.

Old templates rebuilt for your team We rebuild templates in Klaviyo's editor so your team can edit them.

How you pay A fixed price per project, agreed before work starts. Support on a monthly retainer.

Compared with

Klaviyo onboarding

Keeping revenue up while you switch Klaviyo lists standard onboarding and flow build services.

Sender reputation on the new account Shares domain warming guidance.

Subscriber consent carried over Explains the import fields for consent.

Old templates rebuilt for your team Template help depends on the package.

How you pay Part of Klaviyo's paid support packages.

Moving to Klaviyo yourself

Keeping revenue up while you switch Rebuild each flow by hand.

Sender reputation on the new account Easy to send to everyone on day one.

Subscriber consent carried over Consent fields are easy to miss on import.

Old templates rebuilt for your team Copy and paste, then fix the layouts.

How you pay Klaviyo plan plus staff time.

A Klaviyo freelancer

Keeping revenue up while you switch Rebuilds flows; speed varies.

Sender reputation on the new account Usually knows how to warm a domain.

Subscriber consent carried over Depends on how careful they are with imports.

Old templates rebuilt for your team May hand over raw HTML your team can't edit.

How you pay Per project or monthly.

01

Revenue attribution is wrong on most Klaviyo accounts from day one

Klaviyo's default attribution window is five days for email clicks and one day for opens. For stores with longer purchase cycles, this overcounts email's contribution. Shero configures the attribution window to match your actual purchase behaviour before any campaigns run.

02

The default abandoned cart flow is one email. A complete flow is three.

A single abandoned cart email recovers a fraction of what a sequenced three-step flow recovers. The second and third emails need different timing, offer logic, and suppression rules for recent purchasers. Shero builds the full sequence with conditional branching.

03

Klaviyo's segmentation depth is only useful when the segments are built

Klaviyo can segment by predicted lifetime value, churn risk, purchase category, and 50 other behavioural conditions. A typical account uses three segments. Shero builds the full segmentation structure before the first campaign send so campaigns reach the right contacts.

04

Locale Aware Catalogs makes Klaviyo work correctly for international stores

Launched March 2026, Klaviyo's Locale Aware Catalogs automatically sync translated content, regional pricing, currency, and market-specific URLs from Shopify Markets into Klaviyo. Shero configures this alongside the broader Shopify Markets setup so international email campaigns show the correct pricing and links per region.

05

List growth without list hygiene destroys deliverability

Every integration you connect to Klaviyo adds contacts, including unsubscribed Shopify customers. Unengaged contacts raise bounce rates and damage sender reputation. Shero configures suppression lists, sunset flows, and monthly hygiene rules from the start.

06

Klaviyo is now a four-product platform, not just email

Klaviyo now covers Marketing, Analytics, Service, and Data. The Analytics and Data platforms are genuinely useful for high-volume stores that need cross-channel revenue attribution and CDP capabilities. Shero scopes which Klaviyo products fit your operation. For brands needing a full CRM alongside Klaviyo, the Shopify CRM integration page covers the options.

Specialty coffee

22.6% to 64.8%email campaign open rate, Feb to Jun 2026

Email + SMSprogram managed by our team

Dillanos Coffee RoastersShopify

Wine

+18%increase in email marketing ROAS

35%improvement in mobile browsing session duration

Archer RooseShopify

Read the case study

Specialty coffee

+35.8%active subscriptions, Q3 vs Q2 2026

+77.1%new subscriptions, same period

Dillanos Coffee RoastersShopify

Luxury wines packaged in cans

Archer Roose

Archer Roose is a wine company known for producing high-quality, sustainably sourced wines in eco-friendly formats like cans and kegs. Their commitment to small, organic, and biodynamic vineyards has helped them stand out in a competitive market. They saw an increase of +18% in email marketing ROAS and 35% improvement in mobile browsing session duration.

Archer Roose

Specialty coffee roasting (D2C and B2B)

Valentine Coffee Co.

With an existing Shopify build that no longer reflected its premium positioning, the Milwaukee specialty coffee roaster, serving both D2C customers and a growing B2B wholesale base, partnered with Shero to deliver a full design and functionality refresh in 8 to 10 weeks ahead of the holiday season. The project included a refined dark-mode aesthetic, native RoasterTools integration, and a B2B wholesale flow integrated into the storefront.

Valentine Coffee Co.

Premium milled golf putters & golf accessories

Swag Golf

Swag Golf is known for its limited-edition, bold golf gear and lifestyle products with a devoted following. Looking to align their online store with their unapologetic brand identity, the brand partnered with Shero to overhaul their Shopify theme, develop a dedicated evergreen product strategy, and drive stronger conversions. The redesign led to a +28% increase in mobile conversion rate and tripled load speed.

Swag Golf

Backup camera systems for automotive, agricultural, and commercial use

Camera Source

Camera Source, a Wisconsin-based manufacturer of backup camera systems for automotive, agricultural, and commercial use, built a loyal D2C and B2B customer base over 15+ years. Outgrowing a self-hosted Magento setup, the brand partnered with Shero to migrate to Shopify, delivering a native B2B dealer portal, a custom Vehicle Fitment Search, and a faster, more flexible storefront for retail customers and dealers alike.

Camera Source

Set up right the first time

App problems usually come from a rushed install: missing data, theme conflicts and scripts that slow the store. We set it up, connect the data and check the speed.

Data connected
Customer, order and product data synced both ways with Shopify.
Theme ready
Widgets and blocks placed in your theme without breaking the layout.
Speed checked
Scripts reviewed so the app does not drag down Core Web Vitals.
Hand off
Your team trained on the settings that matter.

A Klaviyo project usually scopes in a thirty-minute call. A call with Shero's email team produces a platform recommendation, a flow library plan, and a timeline before any commitment.

Get a quote

01

Sync check
We confirm Klaviyo receives Shopify orders, catalog data, Active on Site and Viewed Product events correctly.
02

Attribution
We set attribution windows and check Klaviyo's reported revenue against Shopify orders.
03

Flow build
Welcome, abandoned checkout, browse, post-purchase and win-back flows are built with your product data.
04

Segments
Segments split buyers by order count, spend and Shopify Markets country for targeted campaigns.
05

Suppression
Unengaged profiles are suppressed so campaigns reach people who still open and click, which protects deliverability.

Frequently asked questions.

Can't find what you're looking for? Reach out to our team.

01

Is Klaviyo free to use with Shopify?

02

How does Klaviyo connect to Shopify?

03

We have Klaviyo installed but it is only generating 5% of revenue. What is wrong?

04

Our Klaviyo bill jumped significantly last month. What happened?

05

What is the difference between Klaviyo and Omnisend for Shopify?

Klaviyo offers deeper Shopify data integration, predictive analytics, and more sophisticated segmentation. It is the better choice for brands over $50K/month in revenue with a dedicated marketing team. Omnisend is more affordable, easier to set up, and sufficient for brands with simpler email requirements. Shero recommends based on your revenue stage and team resources.

06

We sell in multiple countries through Shopify Markets. Can Klaviyo handle that?

What our clients say.

We design experiences that make a difference. See what our clients have to say about working with us.

Invisible Bead Extensions®

"Working with Shero Commerce on our migration from WordPress to Shopify was honestly such a pleasant experience. We’d been on WordPress for five years with tons of content and very specific styling, and moving all of it into one cohesive Shopify site was no small feat, this was a genuinely complex, highly technical migration. But they pulled it off on deadline with zero errors and zero issues. Their team showed up with everything we needed: a project manager, multiple developers, marketing leads, email specialists, and CRO experts, all coordinated through dedicated meetings and a real task management system. They also designed several high impact conversion pages so our digital presence didn’t just function better, it looked beautiful too. Since migrating, we’ve seen an increase in revenue thanks to having one simplified, cohesive platform. I’m so grateful for how seamlessly they executed this, and I’d recommend Shero Commerce to anyone facing a migration like ours."

Jasmine Hadjis

CEO, IBE / Invisible Bead Extensions®

Benchmade Knife Co.

"Working with Shero Commerce for the past three years has been a game-changer for our B2B eCommerce business.Their expertise in email marketing, website support, and eCommerce strategy has significantly improved our online presence and optimized our B2B operations.The team’s dedication to our success is evident, and we’re excited to continue our partnership with them. If you’re looking for a reliable and results-driven eCommerce agency, look no further than Shero."

Joe Prebich

VP of Marketing / Benchmade Knife Co.

STX

"Since partnering with Shero Commerce, our eCommerce revenue has grown by 200%. Their 24/7 support and innovative solutions have been game-changers for our business."

James McKenna

Senior Commerce & CX Manager / STX

Event Network

"Working with Shero has been an exceptional experience. Their team’s dedication to innovation, attention to detail, and commitment to delivering outstanding results is truly commendable. Shero’s expertise has been instrumental in achieving our goals, and I highly recommend their services to anyone seeking excellence in their projects."

Rene Davis

Director of Digital Commerce / Event Network

And you?

Let's build something great together.

Ready to scale your eCommerce business? Tell us about your project and we'll get back to you within 24 hours.

Email

[email protected]

Locations

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Shopify Klaviyo Migration

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What the Shopify Klaviyo integration covers