Shopify for Nonprofits and Museums

Nonprofits and museums manage donations, memberships, ticketing, and retail from separate systems that rarely talk to each other. Shero builds Shopify stores for mission-driven organizations that unify every revenue stream in one platform, with 15 years of complex commerce experience behind each build.

Shopify Premier Partner

16+

Years in business

500+

Projects Delivered

50+

Team Members

98%

Client Retention

$592B

US charitable giving in 2024

US private philanthropy reached a record $592.5 billion in 2024, per Giving USA. Digital channels and eCommerce are now central to how that money moves between supporters and organizations.

31%

Nonprofit online revenue from recurring giving

Monthly recurring revenue now makes up 31% of all online nonprofit revenue, up 5% year over year. Shopify subscriptions handle this natively without a separate fundraising platform.

53%

Nonprofit web traffic arriving on mobile

Mobile drives 53% of nonprofit website traffic but only 30% of revenue. The gap closes when checkout friction is removed with Shop Pay and digital wallet support.

11%

Earned income share for most public charities

Fee-for-service revenue, including merch, tickets, and educational programs, accounts for only 11% of public charity income on average. Organizations with strong Shopify stores consistently exceed that.

Working with Shero has been an exceptional experience. Their dedication to innovation, attention to detail, and commitment to delivering outstanding results is truly commendable. Shero's expertise has been instrumental in achieving our goals.

Rene Davis, Director of Digital Commerce, Event Network

Shopify for organizations that run more than a store

Nonprofits and museums operate commerce differently than DTC brands. A single visitor may donate, buy a membership, purchase an exhibit ticket, and pick up a product from the gift shop in one session. Most platforms are built for one of those flows, not all four.

Shero has built Shopify stores for cultural institutions and mission-driven organizations that combine donations, memberships, ticketing, retail, and event registration in a single checkout. We built a unified retail and donation store for the Norman Rockwell Museum, giving their team one platform to manage every revenue stream.

  • Donations and Giving
  • Membership Programs
  • Event Ticketing
  • Gift Shop Retail
  • Subscription Giving

What makes nonprofit and museum commerce different, and how we build for it

Most Shopify agencies have not built for organizations that need donation processing, membership tiers, and retail in one checkout. Getting this wrong means disconnected data, double-handling, and supporters who cannot complete what they started.

01

Donations and retail in one checkout

Supporters should not have to visit three different platforms to donate, renew a membership, and buy a print. Shero builds unified Shopify stores where all transaction types share one cart, one checkout, and one customer record.

02

Membership tiers that drive recurring revenue

Shopify subscriptions handle tiered memberships natively: individual, family, and patron levels with different access and perks. Recurring monthly giving now makes up 31% of all online nonprofit revenue. The right membership architecture captures it.

03

Ticketing and event registration built into the store

Event tickets sold through a separate platform create a broken experience and split customer data. Shero builds event registration and ticketing directly into Shopify so ticket buyers enter the same CRM as donors and members. See how we approach Shopify for entertainment and ticketing for the full build pattern.

04

Tax-exempt and donation receipt handling

Donation transactions require different confirmation flows than product purchases. Shero configures tax-exempt processing, donation receipt emails, and gift acknowledgment workflows so your team does not manage this manually for every transaction.

05

Mobile checkout removes the biggest revenue gap

Mobile drives 53% of nonprofit web traffic but only 30% of revenue. The conversion gap is mostly checkout friction. Shero builds mobile-optimized checkout with Shop Pay and Apple Pay to close it without requiring donors to create accounts.

06

Shopify built for small teams to manage

Most cultural organizations do not have a dedicated eCommerce team. Shero builds Shopify stores that are straightforward for non-technical staff to manage. Product updates, event listings, and membership changes do not require developer involvement. See how we approach ongoing Shopify support for organizations that need that reliability.

Our Work

View All
National cinema chain and loyalty rewards

Regal Cinemas

One of the largest cinema chains in the US, Regal Cinemas partnered with Shero to migrate from Magento to Shopify, building custom credit-based checkout flows, loyalty reward redemption, Vista Cloud integration, and automated corporate gifting workflows across two distinct eCommerce platforms.

Regal Cinemas
Premium Chocolates

Sarris Candies

Sarris Candies is a beloved retailer known for its premium chocolates and sweet treats. Looking to modernize their digital storefront, the brand partnered with Shero to move from a legacy custom .NET system to a more scalable, mobile-friendly, and marketing-flexible.

Sarris Candies
Luxury wines packaged in cans

Archer Roose

Archer Roose is a wine company known for producing high-quality, sustainably sourced wines in eco-friendly formats like cans and kegs. Their commitment to small, organic, and biodynamic vineyards has helped them stand out in a competitive market.

Archer Roose
Drums and percussion instruments

Memphis Drum Shop

Memphis Drum Shop is a premier destination for drummers, offering a vast selection of drums, cymbals, and percussion instruments. Looking to reduce costs and modernize their platform, the brand partnered with Shero to migrate from Magento to Shopify with seamless ERP integration and custom browsing features.

Memphis Drum Shop

Nonprofits with unified Shopify stores consistently exceed the 11% earned income average.

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How a nonprofit or museum Shopify build runs

01

Commerce Audit and Requirements

We map every transaction type your organization needs: donations, memberships, ticketing, and retail. We document the flows, the data connections, and the staff workflows that the store must support before writing a line of code.

02

Architecture and Platform Setup

Shopify is configured for nonprofit commerce: donation apps, membership tiers, subscription billing, and retail all scoped together. Payment flows, tax-exempt handling, and receipt configurations are set up before any storefront work begins.

03

Build and Integration

The store is built to your design system with every transaction type in one checkout. Integrations with your CRM, ticketing system, or donor management platform are scoped in discovery and built alongside the storefront, not after it.

04

Staff Training and Handoff

Your team gets documentation and live training on managing products, events, memberships, and donation settings. The goal is a store your staff can run without calling a developer for routine updates.

05

Ongoing Support and Optimization

After launch, Shero provides ongoing Shopify support for updates, seasonal campaigns, and new features. Most nonprofit and museum clients stay on a monthly support arrangement to keep the store current with their program calendar.

Frequently asked questions.

Can't find what you're looking for? Reach out to our team.

What our clients say.

We design experiences that make a difference. See what our clients have to say about working with us.

Event Network

"Working with Shero has been an exceptional experience. Their team’s dedication to innovation, attention to detail, and commitment to delivering outstanding results is truly commendable. Shero’s expertise has been instrumental in achieving our goals, and I highly recommend their services to anyone seeking excellence in their projects."

Rene Davis

Director of Digital Commerce / Event Network

Gardien Products

"Shero was truly a pleasure to work with! We trusted our team at Shero to be the experts in so many different aspects of e-commerce (shipping, taxes, customer service solutions, Shopify themes, etc) and they always were, without fail. Our weekly check-in meetings were efficiently run and extremely informative. Throughout the whole process, Shero stayed unwaveringly on target with our deadline and mindful of our budget. Our site turned out even better than we could’ve imagined, and we’re looking forward to seeing our customers’ reactions at upcoming trade shows!"

Caroline Mungenast

Branding Creative Manager / Gardien Products

Invisible Bead Extensions®

Working with Shero Commerce on our migration from WordPress to Shopify was honestly such a pleasant experience. We’d been on WordPress for five years with tons of content and very specific styling, and moving all of it into one cohesive Shopify site was no small feat — this was a genuinely complex, highly technical migration. But they pulled it off on deadline with zero errors and zero issues. Their team showed up with everything we needed: a project manager, multiple developers, marketing leads, email specialists, and CRO experts, all coordinated through dedicated meetings and a real task management system. They also designed several high impact conversion pages so our digital presence didn’t just function better — it looked beautiful too. Since migrating, we’ve seen an increase in revenue thanks to having one simplified, cohesive platform. I’m so grateful for how seamlessly they executed this, and I’d recommend Shero Commerce to anyone facing a migration like ours.​​​​​​​​​​​​​​​​“

Jasmine Hadjis

CEO, IBE / Invisible Bead Extensions®

Camera Source

"The Shero team delivered exactly what they committed to for our Magento to Shopify migration project. They met the 3 month timeline, communicated clearly at every step, and the site has been stable since day one."

Chris Triplett

Owner / CEO - Camera Source / Camera Source

And you?

Let's build something great together.

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