Shopify to Shopify Plus Migration Services

Most brands pay for Shopify Plus for six months before they implement the features that justify it. Checkout Extensibility generates 5-15% checkout conversion improvement when built correctly. The $2,300 per month starts paying for itself only when the build is done.

Logo Benchmade
Logo STX
Painful Pleasures Logo
Shopify Premier Partner

16+

Years in business

500+

Projects Delivered

50+

Team Members

98%

Client Retention

$2,300

per month Shopify Plus starting price

Shopify Plus starts at $2,300 per month on a 1 or 3-year contract. The $1,901 per month cost increase over Advanced is justified by checkout conversion gains, B2B revenue, expansion store consolidation, and transaction fee savings at $2M+ revenue.

June 2026

deadline for Shopify Scripts to Functions migration

Shopify Scripts are being fully replaced by Shopify Functions on June 30, 2026. Any Plus store still running Scripts after that date loses those pricing and discount rules. Shero migrates Scripts to Functions as part of every Plus upgrade engagement.

5-15%

checkout conversion improvement from Checkout Extensibility

Brands that implement Checkout Extensibility correctly report 5-15% checkout conversion improvement. At $2M annual revenue, a 10% improvement generates $200,000 in additional revenue, enough to justify the Plus upgrade cost many times over. The migration services hub covers all Shopify upgrade paths.

16+

years in eCommerce

Shero has implemented Shopify Plus for brands since the platform launched. The Plus upgrade practice covers Checkout Extensibility, B2B configuration, expansion stores, and Scripts-to-Functions migration.

Their team's deep Shopify Plus expertise was evident throughout the project. They delivered exactly what they promised on time.

Sarah Chen, Director of Digital Commerce, Industrial Supply Co

What upgrading from Shopify to Shopify Plus involves

Shopify Plus unlocks Checkout Extensibility for full checkout customisation, native B2B with company accounts and price lists, Shopify Flow with advanced triggers, Launchpad for campaign scheduling, up to 9 expansion stores, unlimited staff accounts, and 0.2% transaction fees versus 0.6% on Advanced. Shero manages the Plus upgrade and implements the specific features that justify the cost. Most brands upgrade to Plus 6-12 months after they first need it. The upgrade itself is immediate. The build that makes it pay for itself takes deliberate scoping and implementation.

  • Checkout Extensibility implementation
  • Shopify Functions for custom discount and pricing logic
  • Native B2B: company accounts, price lists, payment terms
  • Shopify Flow automation and Launchpad setup
  • Expansion stores for international or multi-brand operations
  • Transaction fee savings modelling

Why brands choose Shero for their Shopify Plus upgrade

The most common Plus failure pattern: a brand pays $2,300 per month and keeps operating exactly as they did on Advanced because no one implemented the Plus-specific features. Checkout Extensibility sits unused. Flow has two workflows. B2B runs through third-party apps that Plus renders unnecessary. Shero builds the features, not just the upgrade.

01

Checkout Extensibility is the most commercially valuable Plus feature and the most underimplemented

Checkout Extensibility enables custom fields, validation logic, upsell components, trust elements, and third-party integrations at any checkout step. Brands that implement it correctly report 5-15% checkout conversion improvement. Shero scopes every checkout customisation against conversion impact before building so the highest-value changes ship first.

02

Shopify Functions replace Scripts by June 30 2026, existing Scripts need migration

Shopify Scripts are fully replaced by Shopify Functions on June 30, 2026. Any Plus store still running Scripts after that date loses those pricing rules. Shero audits existing Scripts, maps each to a Function equivalent, and migrates them before the deadline so no pricing logic breaks.

03

Native B2B eliminates the third-party apps most mid-market brands use for wholesale

Shopify Plus includes company accounts, catalogs, price lists, payment terms, and buyer portals natively. Most brands below Plus pay $50-200/month for apps that approximate this imperfectly. Shero maps the existing wholesale setup to Plus native B2B in discovery so the transition is complete at launch. The Shopify B2B development page covers the full feature set.

04

Expansion stores save more than their setup cost for multi-brand and international operations

Shopify Plus includes up to 9 expansion stores under one contract and one admin. Each has its own branding, catalog, and pricing. For brands paying for multiple separate subscriptions across regions or brand banners, Plus consolidates them and adds B2B and Checkout Extensibility to every store.

05

Transaction fee savings at $2M+ in annual revenue often cover the upgrade cost difference

Third-party gateway fees on Advanced are 0.6% per transaction. On Plus they drop to 0.2%. At $2M annual revenue that saves $8,000 per year. At $5M it saves $20,000, more than offsetting the $22,812 annual cost difference between Advanced and Plus. Shero models this before upgrade is recommended.

06

Agentic Storefronts in the Winter 2026 edition let products appear in AI chat platforms

Shopify's Winter 2026 RenAIssance edition introduced Agentic Storefronts, enabling products to appear directly in ChatGPT, Copilot, and Perplexity when buyers are researching. This is a Plus-exclusive capability that represents a genuinely new acquisition channel. Shero configures Agentic Storefronts alongside the full Plus implementation. The migration services hub covers all upgrade paths from standard Shopify.

Our Work

View All
Well-known American knife manufacturer

Benchmade

For more than three decades, Benchmade has been known for producing high-quality knives for everyday carry, hunting, rescue, and outdoor use. Launched on Magento Commerce Cloud in 2018, the brand partnered with Shero to tap into the surge in outdoor consumer demand and scale their online presence.

Benchmade
Sports equipment for lacrosse and field hockey

STX

STX Sporting Goods is a leading global manufacturer of innovative sports equipment and apparel, catering to athletes and enthusiasts in lacrosse, field hockey, and other team sports. Renowned for its cutting-edge technology and premium products, STX sought to revamp its digital presence to align with its reputation for excellence.

STX
Body jewelry and tattoo supplies

Painful Pleasures

Painful Pleasures is a long-standing supplier of body jewelry and tattoo supplies with a catalog of 40,000+ products. The brand partnered with Shero to complete a stalled Magento to Shopify migration and deliver the complex custom features their business depends on.

Painful Pleasures
Musical instruments and audio equipment

Alto Music

A long-standing musical instrument retailer with a loyal customer base, Alto Music partnered with Shero to migrate from Magento 2 to Shopify, preserving their beloved Altobucks loyalty program and delivering a more manageable, cost-effective platform without sacrificing any of the features their customers loved.

Alto Music

A 30-minute call with Shero produces a migration scope, an integration audit, and a fixed timeline. No assumptions before the discovery is complete.

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How Shero implements the Shopify Plus upgrade

01

Plus feature audit and ROI scoping

Identify which Plus features will generate measurable ROI based on current store performance: checkout conversion, wholesale volume, multi-store costs, and transaction fee savings.

02

Scripts to Functions migration

Audit every existing Shopify Script, map each to a Shopify Function equivalent, and migrate before the June 30, 2026 deadline so no pricing or discount logic breaks post-upgrade.

03

Checkout Extensibility build

Build checkout customisations in order of conversion impact: upsells, custom fields, validation logic, and trust elements. Each is tested across mobile and desktop before going live.

04

Native B2B configuration

Set up company accounts, catalogs, price lists, and payment terms to replace third-party wholesale apps. Validate every pricing rule against existing customer accounts before cutover.

05

Flow automation and Launchpad setup

Build Flow workflows for high-frequency admin tasks: order tagging, fraud flagging, loyalty triggers, and inventory alerts. Configure Launchpad for scheduled product launches and flash sales.

06

Expansion store setup and go-live

Configure expansion stores for international markets or brand banners. Monitor checkout conversion, B2B order flow, and integration health for 90 days post-launch.

Frequently asked questions.

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What our clients say.

We design experiences that make a difference. See what our clients have to say about working with us.

Benchmade Knife Co.

"Working with Shero Commerce for the past three years has been a game-changer for our B2B eCommerce business.Their expertise in email marketing, website support, and eCommerce strategy has significantly improved our online presence and optimized our B2B operations.The team’s dedication to our success is evident, and we’re excited to continue our partnership with them. If you’re looking for a reliable and results-driven eCommerce agency, look no further than Shero."

Joe Prebich

VP of Marketing / Benchmade Knife Co.

STX

"Since partnering with Shero Commerce, our eCommerce revenue has grown by 200%. Their 24/7 support and innovative solutions have been game-changers for our business. "

James McKenna

Senior Commerce & CX Manager / STX

Painful Pleasures

"Our journey from Magento to Shopify was riddled with complexities and challenges. With a vast catalog and intricate B2B logic, we needed expertise that could navigate through these intricacies. Shero Commerce was our beacon. They not only provided innovative solutions but also utilized their vast Magento knowledge to bridge gaps in Shopify’s native features. Now, our platform is seamless, our costs are reduced, and the headaches are a thing of the past. A heartfelt thank you to the Shero team!"

Patrick Rice

CEO / Painful Pleasures

Vienna Beef

"Our experience with Shero Commerce has been exceptional. Their expertise in migrating our website to BigCommerce resulted in a seamless transition, and we’ve seen a significant improvement in our checkout process and overall user experience. Their web design skills have truly elevated our online presence, and we couldn’t be happier with the results."

Reid Schwartz

eCommerce Manager / Vienna Beef

And you?

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